Creating a Linkedin.com Company Page:
Linkedin.com
is becoming increasingly important in the social media world,
especially in the business sector. Many have referred to Linkedin as the
"Facebook" of business, because it essentially allows a business
professional to share their updates and news with people who are truly
interested and can benefit from it. Anything from job postings, to
expert articles, company updates, and promotions are all shared through
this great networking site.
Social media experts
have been creating business pages for quite some time, but lately, the
exposure of a business or social media leader at an organization has
gained vast attention. The groups, and followers, and all the other
names that come with interacting via Linkedin are growing exponentially.
Therefore, it is imperative for every business to have a Linkedin
business page.
Below are a list of easy steps to set up your Linkedin business page, directly from the Linkedin FAQ:
1) Adding a linkedin
company page requires that you have a Linkedin profile. You must
register your email address and create an account for Linkedin.
2) Once you have signed
in to your page, hover your cursor interests and you'll see choices
populate on the drop down, click on "companies."
3) The next step would be (obvious) "create a company page."
At
this point, you will simply fill in the necessary information and
company background/data/website etc. and your page will be officially
created!
Feel free to assign an
administrator by clicking on the company page while signed in to your
Linkedin account and click edit on the right side of the screen at the
bottom you'll see the option to "Designate Administrators."
It is a good idea to designate an alternate administrator so that someone other than you can make the necessary updates.
Enjoy your page!